
Philippines,
donation,
Published on Thu May 15 2025
Updated on Fri Aug 08 2025
3 minute read
Connected Women co-founder Ruth Yu-Owen (leftmost) signs an agreement acknowledging Transcom Worldwide Philippines’ donation of 20 desktop computers, handed over by Transcom SVP Caroline Co (rightmost) and H.E. Harald Fries, Ambassador of Sweden to the Philippines With the goal of providing more Filipino women with access to job opportunities and technology, Transcom Worldwide Philippines, Inc. donated 20 desktop computers to Connected Women on May 12, 2021.
The computer sets were officially received by Ruth Yu-Owen, co-founder of Connected Women, in a turnover ceremony held in Transcom ROHQ. The program was spearheaded by H.E. Harald Fries, Ambassador of Sweden to the Philippines, and Caroline Co, Transcom Senior Vice President and People Officer for the Global English Region. “When we give jobs to women, we give them dignity. I appreciate that Transcom actually thought of us and the 75,000 women in our community,” said Ruth Yu-Owen. “We would like to thank Transcom and the Swedish Embassy for making this happen. I think this is very momentous. For us, it’s a symbol. It’s a symbol of hope.” Connected Women is a social impact tech startup, which offers technology skills development and remote work opportunities to women. They provide affordable talent for businesses globally while creating an impact for Filipino women and their families. Amidst the current pandemic situation in the Philippines, Swedish Ambassador Harald Fries likewise reiterated the importance of imparting the Swedish core value of social responsibility in our country. “As Ambassador of Sweden, I am proud of Transcom. You’re one of the leaders of Philippine BPO business and you provide employment to thousands of Filipinos, “ he added. “You bring to the Philippines Swedish core values regarding social responsibility: sustainability, gender equality, no discrimination, [and] decent work conditions.” As a Swedish-owned corporation engaged in global customer experience, Transcom has always been supportive of the Embassy's activities. On behalf of Transcom CEO Mark Lyndsell, Caroline Co likewise expressed her gratitude to Connected Women and the Embassy for providing an opportunity to inspire and empower women through personal and professional development. “Transcom commits itself to promoting diversity, inclusion, belonging and equality in the workplace,” she added. “We look forward to our continued partnership in your future endeavors.”

Created at Wed Apr 29 2026
4 min read
We make unconscious choices several times every single day. Most people rarely stop to think about them because they are unconscious - it requires focused effort to stop and think precisely about what you are doing. Driving is a good example. When you first learn to drive a car, you need to think about each action, but it eventually becomes natural and fluid.
Earlier this week, I was thinking about this in the context of customer service teams. It’s one of those subjects that works well at the

Created at Thu Apr 23 2026
4 min read
One of the recurring themes in AI research is how close we might be to an Artificial General Intelligence (AGI). This is often described as a superintelligence - a system that would surpass the human brain and therefore create a dangerous situation where our machines can outthink and outsmart their creators.
It is an honest debate with well-known supporters. [The CEOs of OpenAI, Google DeepMind, and Anthropic](https://ai-2027.com/

Created at Tue Apr 14 2026
2 min read
What motivates our people to strive for the best? It’s not a mere matter of discipline, it’s the devotion that emerges when passion meets purpose. At Awesome CX, our employees do more than come to work. They show up as part of a community. One that believes customer experience is rooted in human connection, shared values, and the relationships built along the way.
Much of our work is centered on helping brands support their customers. This year, however, we took a moment to turn that focus