
Customer experience,
customer service,
customer retention,
Published on Thu May 15 2025
Updated on Fri Aug 08 2025
7 minute read
Remember those high school glow-ups? The ones where someone ditched the bad haircut and braces for a whole new vibe? That's what a customer experience transformation is for your business. It's not just about fixing surface-level issues, it's a complete overhaul of how your customers feel about interacting with you. This isn't some boring corporate jargon for an obvious idea, it's about giving your brand a personality that people actually want to connect with. It's the difference between being just another company, and the one everyone's buzzing about. So, ready to ditch the business equivalent of cargo shorts and flip-flops? Let’s start your own She’s all that story.

Created at Fri Oct 09 2026
10 min read
Customer satisfaction might be key to long-term business success, but satisfying today’s CFOs and board members to secure the necessary investments takes hard financial evidence. Discover what CX ROI really means in financial terms and why it’s so critical to your bottom line. We break down the four-step framework you’ll need to measure it in practice - from establishing baselines and determining CX levers, to linking them to financial outcomes and calculating net returns. We’l

Created at Mon Sep 28 2026
4 min read
DeepSeek was only founded in 2023. The company is based in Hangzhou, an important port city in Eastern China that has been a strategic hub along the Silk Roads for thousands of years. DeepSeek has been building large language models (LLMs) since the company was created, but the[ 2025 release of their R1 LLM challenged](https://www.techtarget.com/whatis/feature/

Created at Fri Sep 25 2026
5 min read
An automated system has answered a customer’s question. The answer is accurate in itself, but it has missed the true reason for the contact. The customer has to explain the situation again, this time to human support. The support representative resolves the issue, but notices something else: the same misunderstanding keeps appearing across multiple customer journeys. When a mistake repeats at scale, who owns the lesson? And what should a global enterprise expect from a CX partner whose job inclu