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Asynchronous customer support using messaging services has been around for over a decade now, but there are some markets where these apps are only just starting to take off. You might be surprised by some of the places where they are now used by most customers on a daily basis. The most popular messaging app across Europe and the US is WhatsApp. There are others out there, such as Telegram, Signal, and Viber,

Vast cost savings, an unburdened team, and fuel for your brand’s growth - that’s what handing over non-core business functions to a third-party provider should achieve. But even when SLA compliance looks positive, your outsourcing partnership might actually have the opposite effect. To evaluate the true performance of your BPO team, you’ll need a holistic framework that moves beyond superficial stats to track both quantitative KPIs - such as FCR, CSAT, and agent a

The majority of companies - across all industries and all geographic regions - handle their customer service processes internally. It is hard to get specific data on a percentage split between in-house customer service and outsourcing this to a partner because it varies from region to region and industry. However, analyst estimates vary from approximately half to three-quarters of all companies handling all customer experience (CX) processes internally. So there are a lot of companies out there

It happens every peak season. A customer fills their basket, makes it all the way to checkout, and then vanishes. Maybe they’re afraid their order would arrive in the middle of their getaway. Maybe the page just takes a little too long to load. Whatever the reason, they close the tab on your brand. Some tell themselves they'll come back later. Most never do. For retailers, those moments are easy to dismiss because they happen one customer at a time. But during peak periods, they happen thousands

Choosing the right BPO partner requires clearly defining your internal objectives to align with a vendor offering proven industry expertise, verifiable security credentials like SOC 2 and ISO 27001, and outcome-based SLAs. To truly fuel - rather than detract from - your profit-generating core, avoid bottom-of-the-barrel hourly rates and instead target a transparent, performance-driven provider that combines impactful innovation with a human-centric culture to deliver a value advantage beyond opt

Where is your business’s brightest advocate right now? Perhaps somewhere in the Philippines, Brazil, or India. They’re passionate about your brand and know exactly what your customers stay for. They’re naturally empathetic, level headed when things get heated, and have a genuine knack for turning a frustrated caller into a loyal fan. But for decades, CX hiring has ignored them. With geography and accent filters eliminating people out before their skills receive a real evaluation, the strongest t

Most commentators with a connection to designing enterprise systems that manage customer experience (CX) spend a lot of time talking about how to improve customer service processes. How can we improve the multichannel experience? How can we apply AI to improve our self-service options? And so on.

But what do all the brands reading all these ideas really want? They want to reduce the cost of doing business. They want to grow their revenue by increasing sales to customers. They want to encourage