While the world buzzes about the transformative power of artificial intelligence, a closer look reveals diverging paths in its adoption. The US is a research powerhouse, home to the generative AI breakthroughs. However, a different narrative is unfolding elsewhere, particularly in how these advancements are being integrated into the broader economy. Innovation doesn’t follow a single path. How AI evolves - and how we choose to integrate it - will shape industries, communities, and opportunities

Everyone involved in customer experience (CX) design, or any other form of business process outsourcing (BPO), has seen their business transformed in the past couple of years. Artificial Intelligence (AI) has created a wave of new possibilities for augmentation and productivity - every business has changed. This period of AI experimentation, and especially everything learned in 2025, has created a new starting point for 2026. 

This new year will see optimization and a real strategic balance

We make unconscious choices several times every single day. Most people rarely stop to think about them because they are unconscious - it requires focused effort to stop and think precisely about what you are doing. Driving is a good example. When you first learn to drive a car, you need to think about each action, but it eventually becomes natural and fluid.

Earlier this week, I was thinking about this in the context of customer service teams. It’s one of those subjects that works well at the