Blog
Published on Thu Apr 23 2026
Updated on Thu Apr 23 2026
4 minute read
One of the recurring themes in AI research is how close we might be to an Artificial General Intelligence (AGI). This is often described as a superintelligence - a system that would surpass the human brain and therefore create a dangerous situation where our machines can outthink and outsmart their creators.
It is an honest debate with well-known supporters. [The CEOs of OpenAI, Google DeepMind, and Anthropic](https://ai-2027.com/
Created at Tue Mar 17 2026
2 min read
Want next-gen corporate infrastructure that truly works?' Then think of Artificial Intelligence (AI) not as a pretty, design piece of furniture, but as the heartbeat of a modern building - a seismic-resistant, smart system that ensures the entire structure functions intelligently.
Introducing AI into a business without preparing the groundwork is like installing a state-of-the-art elevator in a crumbling building without strengthening the foundations. While the elevator might move quickly, the
I can remember when mobile phones became ubiquitous. In the 80s, there were a few early adopters carrying enormous phones around self-consciously, but in the 90s, phones became small enough to fit in your pocket. Companies from my part of the world - such as Nokia and Ericsson - ruled the cellphone market globally. [Now, all those old phones are in museums
Created at Thu Feb 05 2026
4 min read
In an age where AI innovation explodes daily - as evidenced by the Google's recent I/O conference in Mountain View, California and the Google Cloud Summit Nordics 2025 in Stockholm - business leaders face a critical dilemma: how to move beyond the hype and strategically integrate AI without descending into 'AI-frantic' chaos. Possibilities emergi
Created at Mon Jan 19 2026
3 min read
A direct flight complete with vegan meals, a quirky hotel in a cultural hotspot, bespoke tours that blend underground gems with unmissable sights - today’s travellers want personalised packages all sorted in a single click. We've talked in previous blogs about how aviation is trading the rigid PNR (Passenger Name Record) system for a flexible, unified "Offer and Order" model that rises to the challenge - but how do we get there without getting completely derailed by the industry’s old, complicat
Created at Mon Jan 05 2026
4 min read
We all understand that removing repetitive work can make our lives easier. But viewing automation as a mere matter of convenience means missing a more compelling reality. It doesn’t only make us more productive. It gives us back the time and resources we need to be truly brilliant. To focus on more strategic and decisive areas. So, where does the travel industry spend incredible human effort on repetitive work - and how does automating this unlock new heights?
For most, contract processing and
Created at Mon Dec 22 2025
4 min read
I have spent the past couple of years exploring the evolution of customer experience globally. In particular, I have focused on how technology is playing a critical role in changing the way that brands engage with their customers. Artificial Intelligence is one of the most important developments of the past few years in this area because it is creating opportunities to improve the customer interface - through very smart chatbots - and is also improving systems inside the customer service team. Q
Created at Mon Nov 10 2025
2 min read
Humans have continuously evolved by embracing monumental shifts, from harnessing fire and the steam power that drove the first industrial revolution right through to the electricity and computers that define our modern world. Today, we stand at the brink of the agentic AI era, and just like those early inventors, we are all actively exploring its potential uses - both in aviation and other industries. Science fiction is no longer a myth but a reality.
The key conversations at the **World Av
Created at Thu Nov 06 2025
4 min read
2024 was the year when AI moved from the hype of 2023 into our present-day reality. It became a valuable business tool that applies across all industries, and, critically, it is helping to improve business processes that are usually invisible to the end customer - as well as being used to directly improve interaction with those customers. It is becoming a real game changer. So, going forward, what can we expect to see as AI is increasingly used to improve the customer experience?
Created at Wed Oct 01 2025
4 min read
I recently had the pleasure of being a guest on the CXFiles podcast. Hosts Mark Hillary and Peter Ryan invited me to discuss some of the recurring themes I've been exploring, including the impact of AI on customer experience. While it's clear this technology is reshaping how brands connect with their customers, as I emphasized on the podcast, my focus remains on the practical applications - those real-world changes that are affecting how customers engage with brands. It's about how customer serv
